Nutrasumma, Inc. (City of Industry, CA)

Job Description:

Due to the growth of our business, Nutrasumma, Inc. is in demand for the professional services of a Senior Digital Marketing Specialist. The Senior Digital Marketing Specialist will be responsible for the following duties:

·     Collect and analyze data from various sources, such as market and industry reports, sales records, and client feedback, for the company’s business area of plant-based products.

·     Develop a uniform brand image and message that communicates the value of the company’s products in all marketing channels and campaigns.

·     Design and implement surveys to collect feedback from existing and past clients and obtain data on potential clients’ needs and preferences.

·     Research and analyze our competitors’ strengths, weaknesses, market share, and strategies for obtaining and retaining clients.

·     Identify new markets for targeted marketing and segment such markets based on demographics, industry, business size, and other relevant factors.

·     Develop and manage marketing and advertising content and campaigns in various media such as magazines, newspapers, social media, and in-person events.

·     Design, implement, and manage a database of marketing campaigns, focusing on effectiveness, customer responses, referral rates, client conversion rates, etc.

·     Optimize marketing reach for both online social media and traditional marketing media through innovative communication approaches.

·     Implement strategies for public relations, client outreach, and relationship management through various channels to improve conversion rates.

·     Keep abreast of the latest marketing and promotion tools and strategies, especially new online marketing tools and technology.

·     Prepare monthly reports and present results and updates; recommend actions to the management team.

Minimum Requirements:

·     Master’s degree in communication management, marketing, or closely related field.

·      Familiarity with market research and public relations.

·      Proficient in SPSS and Microsoft Office Word, Excel, and PowerPoint.

·     Excellent organizational and teamwork skills.  

Email resume to dilly.yz@nutrasumma.com or mail to

Nutrasumma, Inc., 1315 John Reed Court,
City of Industry, CA 91745.

Salary $67,413.00/Year.